A few days ago, David made a comment I totally agree to. We were watching The Office and I believe it was Gabe the one who said something like "I'm using my Blackberry." David's comment was, "Why can't people just use the word phone instead of naming brands ... Blackberry, IPhone ...?!"
This reminded me of a conversation I had with my best friend before moving here. Val had just bought an IPhone and wanted to buy a case for it, so we went to a Mac store to get it. We saw a shelf with a few models, all of which had a hole on their back. We couldn't figure out what that was for ... until she realized it was to show the logo of the apple! Really? I'm sure that precious apple is a synonym of "design, state-of-the-art tecnology, quality ..." but do we really need to show it proudly?
I'm not willing to advertise brands for free. I don't need to brag about sporting goods that more than likely were made in a sweatshop. I obviously know nothing about marketing, branding or advertising ... I mean, there's a reason why many women spend thousands of bucks on a LV bag, for instance.
I don't want to be a hypocrite; I do like going on shopping sprees, wearing good quality clothes, having long lasting electronic devices ... What I'm saying is I just don't want major brands to use me to advertise their name. I'm not falling for that one, thank you very much.